Measuring what matters
Designing what works
Where bold ideas spark impact
I help investors, startups, and corporate teams, from Bids directors to CSR professionals, turn social impact into a quantifiable competitive advantage, moving beyond vague promises to deliver tangible impact.
My proven approach, blending academic research with field-tested operational know-how has helped clients across 7 sectors, ensure their projects are not only operationally sound but also generate the hard evidence required to win market shares and secure high-stakes contracts.
By combining user-centered design with robust impact assessment, I ensure your solutions are built for the people who actually use them.
With a cross-cultural network rooted in the UK, France, and India, I can support your projects wherever they take you.
Hi, I’m Julie!
I’m passionate about smart ideas that turn into measurable impact. After a decade in the social innovation space, I’ve learned that while good intentions are important, systemic change requires more. The most impactful solutions share three key elements: a strong organisational culture, a data-driven strategy, and clear evaluation checkpoints to support iteration from day one.
I have worn many hats: frontline worker on the ground, junior employee, researcher and entrepreneur. I have worked with big accounts, raised investment and launched a tech product.
I now use my experience and tools, shaped by research and real-world practice, to help founders, investors and Business Development teams grow their impact. From designing user-centric offerings to measuring impact, I'm here for the full journey.
How I can help
Workshops
Teach a man how to fish!
My workshops are rooted in real, sometimes messy, operational experience and are full of practical takeaways.
It’s a perfect starting point if you want to tip toe into the world of Impact Strategy and Design Thinking, targeting key skills and frameworks you can use straight away.
Impact Strategy
& Evaluation
Great for teams who need to document their impact including business development teams, sponsored programmes, impact startups or investment funds.
I will help you improve your impact strategy or conduct an impact evaluation that can be used to inform your ESG goals or document you social value as part of a bid.
Design
Thinking about bringing an innovative idea to life? Let’s chat!
Using User-Centric Design and an agile mindset, I bridge the gap between 'good idea' and 'proven impact.' From strategic brainstorming to evidence-based pitching, I adapt to your highest priorities to build products that your audience loves and your stakeholders trust.
I will leave you with clarity, concrete tools to achieve your goals and the guarantee of a follow up to support you over time.
Clients
Magdalene Wandgugu, Ex-executive Director at NairoBits, Kenya
"The report focusing on NairoBits M&E for NairoBits Girls in ICT project continues to serve as a reference point when designing our programmes. The depth and accuracy of the report helped us identify gaps and provided invaluable information that has helped us in the review of our programs."
Wondering where to start?
Take this quick fire quizz to find what best suits your needs.
Why work together?
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Why work together? *
Why work together?
Bold
I’m here to challenge you and to be ambitious with you.
Combining academic rigour with entrepreneurial know-how, I help unlock your team’s creativity and drive operational excellence.
Human-centric
Success is 90% about people. Great offers come from deep audience insight.
I help you align with your stakeholders’ needs, strengths, and motivations.
Grounded
Impact is not about idealism, nor does it happen overnight. It’s built through consistent and realistic steps. It’s careful strategic planning paired with organisational intelligence and - most importantly - it happens when matching your priorities, capacities, and challenges.
Numbers speak louder than words
17%
annual growth of integration of ESG factors into financial analysis. (1)
56%
of investors report having dropped a deal for ESG reasons at least once in a year. (2)
173%
Forecast growth of the UK socially responsible investing market by 2027 (1).
Of surveyed investors consider ESG performances of potential investments to align with return expectations when making the investment decision (2).
78%
Of India Family Offices and High Net Worth Individuals consider Impact can make a financial return and should not be restricted to philanthropic organisations (3).
52%
(1) Mc Kinsey, 2022
(2) PWC, 2023
(3) Waterfield and IIC, 2021
It all starts with a spark chat.
Still wondering if we are the right fit for your project? Let’s figure it out over a quick call.